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What is Bluehouse Salmon?

Bluehouse Salmon is premium Atlantic salmon raised on land in Florida in a fully controlled environment called a Bluehouse.

Think of it like a greenhouse for fish. We create the ideal water conditions for salmon to grow healthy and strong while protecting our coastal ecosystems.

Is Bluehouse Salmon farmed or wild?

Bluehouse Salmon is land-raised, not wild caught and not traditionally ocean farmed.

Our salmon are raised in a controlled Bluehouse environment on land, which allows us to produce consistent, high-quality salmon, while upholding the highest food safety standards, and avoiding many of the challenges associated with net-pen ocean farming. 

What is Bluehouse-Tech?

The Bluehouse uses a technology for growing sustainable seafood on land called Recirculating Aquaculture Systems (RAS), and it allows us to grow salmon in full closed-water containment.

Inside the Bluehouse we carefully control:
• Water temperature
• Salinity
• Current
• Oxygen levels
• Lighting
• And more

This allows salmon to grow in optimal conditions throughout every stage of life.

Visit bluehousesalmon.com/bluehouse-tour to experience the Bluehouse journey from egg to plate.

Why raise salmon on land?

According to the New York Times, today nearly 90% of assessed fish populations cannot withstand further fishing. Though consumers may turn to farmed fish, wild fish are also impacted by the wastes, parasites, pesticides, and antibiotics associated with ocean-based fish farming.

Benefits of land-raised include:
• No antibiotics or pesticides
• No exposure to parasites or wild fish disease
• No risk of fish escaping into the ocean
• No direct ocean pollution from farming operations

Why choose USA-raised salmon?

About 80% of all seafood, and 96% of the Atlantic Salmon, Americans eat is imported.

Bluehouse Salmon is:
• Raised in the U.S.A.
• Processed onsite in Florida
• Delivered fresh by truck instead of air

This means Bluehouse Salmon arrives faster, fresher, and with a much lower carbon footprint than imported salmon. Bluehouse Salmon can reach grocery store shelves in as little as 2-5 days. Imported salmon can takes at least 7-9 days.

Why raise salmon in Florida?

Florida’s unique geology makes it an ideal location for raising salmon on land. Our Bluehouse facility draws water from the Floridan Aquifer, where it is naturally filtered through layers of limestone rock.

This ancient artesian aquifer contains water that is more than 20,000 years old and naturally protected from modern contaminants such as microplastics. At our facility, over 95% of the water we use is saline, which is not suitable for irrigation or drinking, and less than 5% is freshwater.

We operate a highly efficient recirculating system that recycles more than 99% of the water, allowing us to raise salmon responsibly while minimizing water use.

In addition to supporting sustainable seafood production, our Florida Bluehouse creates hundreds of jobs and helps strengthen the domestic seafood supply in the United States.

Is Bluehouse Salmon healthy?

Yes. Salmon is widely considered one of the healthiest proteins you can eat.

Bluehouse Salmon is:
• Rich in Omega-3 fatty acids
• High in protein (23g per serving)
• Raised in saltwater source free from mercury or microplastics
• Heart-Check Certified by the American Heart Association

The American Heart Association recommends eating fatty fish like salmon at least twice per week.

What does Bluehouse Salmon taste like?

Bluehouse Salmon has a clean, mild flavor and rich, buttery texture. Because it’s raised in a carefully controlled environment, the taste is often described as “less fishy” than many other salmon.

It’s delicious simply grilled, roasted, or pan-seared, and pairs well with a wide variety of seasonings and sauces.

Is Bluehouse Salmon safe?

Yes. Food safety is a top priority.

Our facility is certified to the highest SQF food safety standards, and we can trace every fish from egg to harvest.

This level of traceability ensures consistent quality and accountability.

What do Bluehouse Salmon eat?

Bluehouse Salmon eat a balanced diet designed to match the nutritional needs of wild salmon while reducing pressure on ocean resources.

Their feed includes a mix of:
• High-quality proteins
• Healthy fats
• Vitamins and minerals
• Antioxidant carotenoids support their natural pink color

Every ingredient in our feed supply is certified, meeting or surpassing regulations in the USA and Canada.

The humane treatment of our Bluehouse Salmon is our priority because healthier fish just tastes better.

Visit our blog to learn more:
bluehousesalmon.com/feeding-the-future-with-bluehouse-salmon/

What makes Bluehouse Salmon pink?

Like all salmon, Bluehouse Salmon get their pink color from astaxanthin, a naturally occurring carotenoid found in the marine food chain. In the wild, salmon consume astaxanthin when they eat krill and other small organisms.

In our Bluehouse, we add astaxanthin to the salmon’s carefully formulated feed to replicate this natural diet. Astaxanthin supports the salmon’s natural color, immune system, and overall health.

Is Bluehouse Salmon sushi-grade?

While the term “sushi-grade” isn’t officially regulated, Bluehouse Salmon is well suited for raw preparations such as poke or crudo.

Our salmon are raised indoors in a fully controlled, biosecure environment where they are not exposed to ocean parasites or wild fish diseases.

From raising to harvest, our fish are handled under strict food safety and quality standards, helping ensure a clean, fresh product.

Because final handling happens at the store level, customers should always check with their fishmonger to confirm how the fish has been stored and handled before using it for raw preparations.

How does Bluehouse Salmon impact our oceans and climate?

Our Bluehouses are green. Bluehouse Salmon protects our oceans by re-imagining fish farming, top-to-bottom. By raising our fish on land, we take pressure off our wild fish populations and avoid the wastes, hormones, parasites, and antibiotics associated with sea-based fish farming. We use 99% recycled water through advanced water filtration systems, and release no harmful toxins into ocean waters.

Salmon are efficient growers: just 1 lb of food results in 1 lb of growth in these fish, and the acreage needed to raise salmon is much less than that required for herd animals. Our USA-raised salmon, distributed by truck from Florida to eaters across the USA, also reaches you at a fraction of the carbon footprint of imported salmon. 

If I eat Bluehouse Salmon, am I protecting wild fish populations?

Yes. Choosing Bluehouse Salmon protects wild fish in two ways: First, it helps conserve wild fish populations by decreasing demand. Second, it helps protect wild fish habitats.

Wild fish need our support. According to the New York Times, today nearly 90% of assessed fish populations cannot withstand further fishing. Though consumers may turn to farmed fish, wild fish are also impacted by the wastes, hormones, parasites, pesticides, and antibiotics associated with sea-based fish farming. 

Our land-based Bluehouses release zero contaminants into our oceans, offer zero escapee risk, put no pressure on wild fish populations, and cause no harm to sea lions or other adjacent species. 

Is Bluehouse Salmon sustainable?

Yes. Bluehouse Salmon is recognized as a responsible seafood choice.

• Rated Green Best Choice by Monterey Bay Aquarium’s
Seafood Watch
• ASC-Certified (The first salmon producer in North
America to achieve this certification)

Choosing Bluehouse Salmon helps support responsible seafood production while protecting our coastal ecosystems.

Should I be concerned about microplastics?

When plastics get into the ocean, they never go away. It’s clear that sea creatures can accidentally eat larger pieces of plastic, or become entrapped by them, and sicken or die. Now, we’re finding that as plastics break down, tiny bits may enter the bodies of fish and other sea creatures without killing them. If there’s plastic in the animals we eat, pretty soon there’s plastic inside of us. Though the health impacts of microplastics on animals and humans is unknown, we prefer to do our best to avoid them. Bluehouse waters are free of microplastics.

What happens to your fish wastes?

Bluehouse Salmon is raised entirely on land in a closed water system that recycles more than 99 percent of its water. There is no risk of fish escapes and no discharge of fish waste into the ocean. Water from our facility is carefully treated and managed using the same underground wastewater system used throughout South Florida. Within our processing operations, we strive to utilize every part of the fish, supporting our goal of zero waste of off cuts and byproducts. The result is a more local, responsible approach to producing salmon while helping protect wild fish populations and marine ecosystems.

Does your facility run on renewable energy?

Our Bluehouses run mostly on electricity, which makes us a candidate for renewable power. Although our carbon footprint is lower than conventional salmon farming, our goal is to reduce our carbon footprint and become the most efficient animal protein producer in the world.

In May 2024, we officially become a participant in Florida Power & Light’s (FPL’s) SolarTogether program, allowing us to source 45% of our total energy consumption from renewable solar energy in the Sunshine State. And we aren’t stopping anytime soon! We plan to increase and then source 100% renewable energy from FPL without the use of carbon offsetting. 

Is your packaging environmentally friendly?

Bluehouse Salmon is raised locally, which means we can use packaging that is made of fully recyclable or biodegradable material for domestic transportation. Together with a sustainability-minded supplier, we have developed boxes using 90% cellulose fiber and will only use sustainable material such as vegetable ink for prints.

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